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Creative Solutions Through Passion for Design
October 2017 - March 2020
Since late 2017, I've helped to manage STL Authentics: The St. Louis Blues Official Team Store. Over the years of assisting with STLA, I've helped create hundreds of creative assets, including website and social media banners, pop-up shop signage, newspaper ads, google ads, and much more.
I did a full site tranformation when Blues won the NHL Championship in 2019. I've also helped with STL Authentics email marketing campaigns since 2017.
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Shopify Website
Since 2017, STL Authentics has gone through two Content Management Systems. First, we operated through NetApps, now we work through Shopify.
I worked alongside St. Louis Blues Creative Team and Rank & Rally's internal teams to create all of the content that you see on the current STL Authentics website.
Click Here for the site
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Motion Graphic
I created motion graphics to give our social media engagement a boost. I utilized Photoshop, Illustrator and After Effects to create STL Authentics' custom video content.
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In-Stadium Content
In many cases, I also created content for in-stadium events. These elements included pop -up shop signage, stadium ribbon banners, video board graphics, and more.
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