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Creative Solutions Through Passion for Design
October 2017 - March 2020
Since late 2017, I've helped to manage STL Authentics: The St. Louis Blues Official Team Store. Over the years of assisting with STLA, I've helped create hundreds of creative assets, including website and social media banners, pop-up shop signage, newspaper ads, google ads, and much more.
I did a full site tranformation when Blues won the NHL Championship in 2019. I've also helped with STL Authentics email marketing campaigns since 2017.
Shopify Website
Since 2017, STL Authentics has gone through two Content Management Systems. First, we operated through NetApps, now we work through Shopify.
I worked alongside St. Louis Blues Creative Team and Rank & Rally's internal teams to create all of the content that you see on the current STL Authentics website.
Click Here for the site
Motion Graphic
I created motion graphics to give our social media engagement a boost. I utilized Photoshop, Illustrator and After Effects to create STL Authentics' custom video content.
In-Stadium Content
In many cases, I also created content for in-stadium events. These elements included pop -up shop signage, stadium ribbon banners, video board graphics, and more.
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