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January 2020 - Feb. 2020
In January 2020, I was assigned with creating an online shop for attendees of the 2020 NBA All-Star Game. I worked alongside the NBA's creative team as well as Rank+Rally's internal marketing team to ensure my work was branded correctly and captivating. Please scroll below to see some of my involvement with the 2020 NBA All-Star Game!
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Shopify Website
I worked with Rank+Rally and members of the NBA marketing team to create a responsive Shopify site for attendees of the All-Star game. The intent was to make it easy for customers to order directly from their seats.
I created 95% of the content on the shopify site. From the homepage graphics, to creating copy for FAQ's and location pages.
The site performed very well over the 2020 All-Star Weekend. Unfortunately, the site is closed as All-Star weekend has passed. However, I can provide examples upon request.
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Motion Graphics
I utilized a combination of Photoshop and AfterEffects to create motion graphics that were featured on social media, TV's within United Center's concourse, as well as on the VideoBoard at United Center.
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Custom Order Form
I created custom package deal forms for Suite Holders at United Center. I utilized Photoshop & InDesign to create the front and back of the order forms.
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8.5"x11"
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300ppi
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