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Creative Solutions Through Passion for Design
June 2019 - Present
My friend and colleague Katherine McIntosh is a world renowned wellness guru and motivational leader. She reached out to me regarding one of her current projects, the Ditch the Judgment online course.
She allowed me fairly free reign over the creative process and branding of the course. I opted for a iconic look and feel for the course. I utilized Katherine's pre-existing color palette and thought that a crossed out mirror was a good identifier for ditching personal judgments.
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DTJ Workbook
Katherine wanted to create a playbook for attendees of the Ditch the Judgment course. We worked together to come up with a cost efficient, and user friendly workbook to engage her attendees more thoroughly.
Katherine created much of the verbal content, while I created infographics and dioramas to help keep the playbook engaging and entertaining.
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Digital Assets
Since the Ditch the Judgments classes primarily took place online, there were numerous digital assets that Katherine required. From creating a blog website, to creating episode covers, Katherine and I worked together to come up with a well-branded and engaging course.
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